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Eyelash cleansing foam - unnecessary luxury or key to success?

14.02.22 2866x read

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Do you have so much gear in your suitcase and still wonder if it's really enough? Maybe so, and maybe you're missing something after all. What is it?

Glue, tweezers, fans and many other things that are necessary for a perfect lash application, you probably already have. But maybe you have no idea that you shouldn't be missing one essential tool in your complete kit - eyelash cleansing foam. You say to yourself that you always ask every client to remove make-up and thoroughly apply a primer before the actual lash application, so why would you also need a mousse?

Cleaned, degreased, we're good to go!

Even if your lashes appear clean at first glance, they're actually still caked with micro particles of dust, skin or grease. All of this can sabotage your entire work, because these factors fundamentally undermine the quality of the eyelash-glue bond .

When a client comes to you for a refill after two weeks, you are often horrified to find that the vast majority of the glued-on fans are long gone and you have no choice but to apply the entire set, which is not worth the time and money for you or the client. So how to fix it?

Preparation before gluing the lashes is just as important as the gluing itself, so both must be absolutely perfect. The only way to make sure your lashes are properly cleaned and prepared is with a good quality lash cleansing foam.

Because I am very aware of this and I have acquired my knowledge through long experience in the field, we have developed our brand of cleaning foam for this purpose. The foam has excellent results and has been tested and tried many times by professional lash artists.

And what's so great about it?

  • You don't have to worry about it stinging and irritating your clients' eyes. The formula is very gentle and allows for the possibility of inadvertently getting it in the eye.
  • It is hypoallergenic and specially designed for the sensitive eye area.
  • It works like a conventional shampoo but contains no artificial tensides, foaming agents or harsh solvents.
  • It effortlessly removes all makeup residue, grease and other impurities that would otherwise significantly shorten the life of newly applied lashes.
  • It is suitable as a first step before applying new eyelashes and as an ongoing care for already extended eyelashes.

Great for the salon or at home

The foam is very easy to use - shake the bottle, apply a quantity of foam to the brush and gently wipe the lashes in the direction of growth - from root to tip. Then rinse the foam off, dry the lashes, and now it's time for the remover, primer and gluing. If your lashes still don't look 100% clean, feel free to repeat the whole process with the mousse.

Tip: Do you know where to get a cleaning brush? Get it with free foam as a gift! It's soft, the foam goes on very well and gets everywhere it needs to go. If you have a brush but don't have one handy, you can also use a micro-lash brush to brush out the dirt with the foam in an emergency.

Best of all, the client doesn't have to wait until she visits you to clean - the cleaning foam is a very useful tool not only before applying new fans, but also as regular maintenance for existing lashes, which will instantly extend the life of the lashes, which will make you both happy. So we can definitely agree that foam is not an extra expense, but on the contrary, it can serve you very well.

So don't hesitate to offer this foam to your clients, we have prepared a convenient 5-pack set, which of course includes 5 free brushes. Your clients will also be delighted to receive a brush with a protective cover as a little treat, which will also become a casual incentive to follow a regular eyelash care routine, which they can read more about on the handy attendance cards.

 

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